Marketing Management

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 Bound Volume Thesis Project Report
Sr.No Title Author Publisher Title Title Acc.No Acc.No Roll No.
1 Marketing Management
Kumar, Arun & Meenakshi, N
 Vikas Pub. House          
2. Marketing Management Czinkota, Michael R Thomson south-western          
3. Marketing Management Kotler, Philip, Keller, Kevin Lane, Koshy & Jha Dorling kindersley (India)pvt Ltd          
4. Marketing Management Kotler, Philip & Keller, Kevin Lane Prentice-hall of Indian private lim          
5. Marketing Management Nikhilesh Dholakia & Rakesh Khurana MacMillan India Ltd.          
6. Marketing Management Kotler, Philip Pearson Education          
7. Marketing Management Rajan Saxena Tata Mcgraw-Hill Publishing          
8. Marketing Management Ramaswamy, V S & Namakumari, S Macmillan India Ltd.          
9. Marketing Management Dhunna, Mukesh Wisdom publications          
10. Marketing Management Anitha, H S Current Publications          
11. Marketing Management Kakade, M D Nirali Prakashan          
12. Marketing Management Panda, Tapan K Excel Books          
13. Marketing Management Kazmi, Shh Excel Books          
14. Marketing Management Dalrymple, Douglas J & Parsons, Leonard J John Wiley & Sons(Asia) Pte Ltd.          
15. Marketing Management Mittal, A C Ed. & Sharma. B S Ed Vista International Publishing House          
16. Marketing Management Sarangi, S K Asian Book Pvt Ltd.          
17. Marketing Management Bose, Biplab S Himalaya Publishing House          
18. Marketing Management Kotler, Philip &

Keller, Kevin Lane
PHI Learning Pvt Ltd          
19. Marketing Management ICFAI ICFAI center for management research          
20. Marketing Management Chatterjee, B K Jaico Publishing House          
21. Marketing Management

 Kothari, Rakesh & Mehta Anil, Sharma Ashok

 Ramesh Book Depot          
22. Marketing Management Varble, Dane L Charles E. Merrill Publishing Co          
23. Marketing Management G. S. Monga &

Shalini Anand
Deep & Deep Publications Pvt. Ltd          
24. Marketing Management & Administretive Action Steuart Henderson Britt & Harper W.Boyd McGraw-Hill Irwin Publishing          
25. Marketing Management & the Indian Economy

S. Neelam Egham

 Vikas Pub. House          
26. Marketing Management  ( Vipanan Vyavsthapan ) Kadvekar, V Diamand Publications          
27. Marketing Management: A finance emphasis Chatterjee, B K Jaico Publishing hous          
28. Marketing management : concepts and cases Dutta, Sanjib ed The ICFAI university press          
29. Marketing management : text and cases Lal, Rajiv & Quelch, John A, Rangan, V Kasturi Tata mcgraw-hill publishing co          
30. Marketing Management Vol. I Sanjib Dutta ICFAI          
31. Marketing Management VOL.2 Sarwate, Dilip M Everst Publishing          
32. Marketing management vol.I Mukund, A ed &

Dutta, Sanjib ed
The ICFAI university press          
33. Fundamentals of Marketing

 William J. Stanton & Michael J. Etzel

 

 Mcgraw-Hiil International Edition          
34. Fundamentals of Marketing

 Stone, Marilyn A & Desmonds, John

 

 Routledge          
35. Fundamentals of Marketing Raju, M S, Rao and Madhavilatha Excel Books          
36. Marketing Concepts & Cases Rajgopal New Age International          
37. Marketing Concepts & Strategies

 Willim M. Pride & O.C.Ferrell

 Biztantra          
38. Marketing Concepts & Strategies Willim M. Pride & O.C.Ferrell Houghton Mifflin Company          
39. Marketing Express V.1 Mariotti, John Capstone Publishing          
40 Marketing For Hospitality And Tourism Kotler, Philip & Bowen John Pearson Education Asia          
41. Marketing Genius Fisk, Peter Capstone Publishing Ltd          
42.

Marketing In India

 Neelamegham S.& James Makens Vikas Publishing House Pvt. Ltd          
43. Marketing in India Cases & Readings S.Neelamegham ed- Vikas Publication          
44. Marketing in the 21st Century Evans, Joel R &

Berman, Barry

Bizantra ,An Imprint of Dreamtech Press.          
45. Marketing in The Developing World Siro P. Padolecchia Vikas Publishing House Pvt. Ltd.          
46. Marketing in the New Millennium M. J. Xavior Jaico Pub. House          
47. Marketing In The New Millennium M.J.Xavier Vikas Publication          
48. Marketing in the Public Sector Kotler, Philip & Lee, Nancy Dorling Kindersley India Pvt. Ltd.          
49. Marketing Insights from A to Z Koatler, Philip Wiley India (P) Ltd.          
50. Marketing Insights... Vieira, Walter Marketing Advisory          
51. Marketing Made Simple Elvy, B Howard Rupa & Co.          
52. Principles of marketing Kurtz, David L & Boone, Louis E Cengage Learning India Pvt Ltd          
53. Principles of marketing S.A.Sherlekar, S.J.Salvadore Victor & K.Nirmala Prasad Himalaya Publishing House          
54. Marketing Models Gary L.Lilien & Philip Kotaler Prentice-Hall Of India          
55. Marketing Models Lilien, Gary L, Kotler, Philip & Moorthy, K Sridhar Prentice-hall of India private lim          
56. Case studies in marketing ICFAI The ICFAI university press          
57. Case studies in marketing Sriniwasan,R Prentice Hall of India Pvt. Ltd          
58. Case studies in marketing communications ICFAI The ICFAI university press          
59. Case Studies in Marketing Management S. A. Sherlekar,V. S. Sherlekar & Labdhi Bhandari Himalaya Publishing House          
60. Case Studies in Marketing V.2 ICFAI ICFAI Center for Management Research          
61. Case Studies in Marketing V.3 ICFAI ICFAI Center for Management Research          
62. Case Study Solutions Marketing Kaushal, H (Capt) Macmilan India Ltd          
63. Basic Marketing : a global-managerial approach Perreault, William D & Mccarthy, E Jerome Tata McGraw-Hill publishing co          
64. Marketing Etzel, Michael J, Walker, Bruce J, & Stanton, William J Tata McGraw-Hill publishing co          
65. Marketing Harward Business review Harward Business School Presss          
66. Marketing Kerin, Roger A, Hartley, Steven W &Berkowitz, Eric N Tata mcgraw-hill pub co Lim          
67. Marketing - Eastern Economy Editions          
68. Marketing Pride, William & Ferrell, O C Biztantra          
69. Marketing Groucutt, Jonathan, Leadley, Peter & Forsyth, Patrick Kogan page India Pvt.Ltd          
70. Marketing Business Essentials Viva Books Pvt Ltd          
71. Marketing Channels Stern, Louis W, Ansary, Adel l El & Coughlan, Anne T Prentice-Hall Of India          
72. Marketing Insights From A to Z Philip Kotler John wiley & Sons          
73. Marketing V.7 Timpe, A Dale Ed Jaico Publishing House          
74. Marketing V.9 Littler, Dale Blackwell Publishing          
75. Marketing & Consumer Behaviour Raghbir Singh Deep & Deep Publicatios Pvt. Ltd.          
76. Marketing & Economic Development Madhav Kacker Madhav Kacker          
77. Marketing & Its Technology Dr. M. Saeed Discovery Pub. House          
78. Marketing & Management Strategy for Insurance … P.Charan Mittal Publications          
79. Marketing & The Bottom Line Tim Ambler Pearson Education          
80. Marketing : best practices Hoffman, K Dougas etc Thomson south-western          
81. Marketing A Behavior Approach Saini, D R Printwell Publishers          
82. Marketing A Managerial Introduction J.C. Gandhi Tata Mcgraw-Hill Publishing          
83. Marketing An Introduction

Gray Armstrong& Philip Kotler

 

 Pearson Edu. Pvt. Ltd          
84. Marketing And Higher Management Esmond Pearce Ruskin House          
85. Marketing and Selling Professional Services Forsyth, Patrick Kogan Page          
86. Marketing and Society (International Marketing Conference on-) Indian Institute of Management Kozhikode Indian Institute of Management          
87. Marketing As Strategy

Kumar Nirmalaya & John Mullins

 

Nirmalaya Kumar

 

          
88. Marketing as Strategy Nirmalya Kumar &

Philip Kotler Forword
Penguin Books India Private Ltd          
89. Marketing asian places Kotler, Philip, Rein, Irving John wiley & sons (Asia) pte ltd          
90. Marketing Channels Coughlan, Anne T, Anderson, Erin & Stern, Louice W Pretice Hall of India Pvt. Ltd.          
91. Marketing Channels Rosenbloom, Bert Cengage Learning India